Alexandra & Ainsworth Estate

Tenants and Residents Association

Estate History

In the 1960s and 70s Camden Council had a very progressive architects department under Sydney Cook which re-examined ideas behind social housing and built some landmark estates which in many ways continue to provide a benchmark for architects today. The Alexandra and Ainsworth estate and Fleet Road estates designed by Neave Brown were two of these, but also Benson & Forsyth’s Branch Hill and Maiden Lane, and Peter Tabori’s Highgate New Town

We will be adding a map of the estate soon and will also be adding some articles written by people living here, both long term residents and also newer arrivals, including several architects. We are also hoping to have some essays by Neave Brown, Max Fordham and Janet Jack written specially for our website. Below is information written by Mark Swenarton to accompany a current exhibition about the estate – more info on that exhibition under useful links on this page.

Some of the original playground equipment. Photo by Elizabeth Knowles.
alexandra and ainsworth playground

A Short History of the Alexandra and Ainsworth Estate

By Lefkos Kyriacou, resident (and architect)
This was originally written for a booklet as part of the documentary film project that residents were involved with.

In 1965, the London Borough of Camden was gaining a reputation as one of the most progressive boroughs in the country and had appointed Sydney Cook as Borough Architect and Director of Housing. Cook was constantly challenging the government’s push for high-rise buildings and he started by appointing the architect Neave Brown who set about delivering a series of low rise, high density schemes, which would include one of Europe’s great social housing projects: Alexandra Road, officially known as the Alexandra and Ainsworth Estate.

Neave Brown’s design was largely finalised in 1968 but the completion of the project was delayed by difficult site conditions and the inevitable problems when using specialised construction on such a large scale. In the end, the project ended up costing £20.9 million and was completed in 1978; it arguably remains the most expensive social housing ever constructed in this country.

The 6.47-hectare site of Alexandra Road near South Hampstead station (the size of 12 football pitches) lies between the railway line into Euston to the North and the brick blocks of the Ainsworth estate to the south. The keyelements of the estate are two parallel pedestrian streets separated by a park, one a kilometre long, formed by two rows of terraces against the railway, and the other by a further row of terraces forming a street with the existing Ainsworth Estate. The two streets, Rowley and Ainsworth Way, provide 520 homes for over 1600 people (and over 700 units when including the Ainsworth Estate).

In the 1980s, with the arrival of Thatcher and rate capping, the appearance of Alexandra Road, conceived as a building that would require regular maintenance, deteriorated rapidly. With repairs and maintenance funded by revenue, and revenue reduced by rate capping, the public areas, concrete and other elements became dirty and unkempt.

In 1989 a group of residents dissatisfied with the inadequate repairs being carried out by Camden, began a petition to return the scheme to its original glory. This campaign headed by resident Elizabeth Knowles and Christopher Dean of DOCOMOMO [an organisation working to protect modernist buildings] succeeded in 1994 in getting a Grade II-star listing for the estate. So Alexandra Road became not only the youngest and largest building ever to be listed, but also the first modern housing estate.

Following these tumultuous years, the estate has grown to be regarded as one of the most important examples of social housing in Europe: displayed in international exhibitions; studied in universities; and heralded in the media. Such accolades are recognition of the estate’s success at providing residents with flats that are generously planned and beautifully detailed within the sweeping stepped, concrete streets of Rowley and Ainsworth Way. Neave Brown proved with Alexandra Road that low-rise housing could be delivered in the heart of a city at the density of a tower block but with the quality of public space that high-rise seldom attains.

In 1990, Martin Pawley wrote in the Guardian that ‘Alexandra Road is like an epic silent film. It suffers from having been released into a different world to that which it was conceived…set on the very cusp of the change from socialism to the me-generation.’ Twenty years on, Alexandra Road still retains its cinematic wonder but having suffered the problems that have blighted much of Britain’s post-war social housing it is emerging from the shadows, not only as a valuable part of our national heritage but as a viable example of how mass housing can succeed.

Useful Links
Article on Cooks Camden exhibition here.

Exhibition about the Alexandra and Ainsworth Estate in the Tenants Hall on the Estate.

Around 200 residents attended the exhibition, “Creating a Piece of City: Neave Brown and the design of Alexandra Road” which was moved from Holborn Library to the Tenants Hall on the Estate for one day on October 15th 2011.

The exhibition comprised black and white photography by leading architectural photographer Martin Charles, taken when the buildings were first finished, as well as original drawings by Brown and others and the newly restored wooden model of the entire project, and the documentary film made by residents. Archiect Neave Brown came to answer questions and conducted a fascinating walking tour of the estate.

You can find out more about the film made by residents “One Below the Queen: Rowley Way Speaks for Itself” and watch it online here.


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